New App from the Vision Care Institute®, LLC

Helps Eye Care Professionals Educate Patients about Uv Protection for Their Eyes

JACKSONVILLE, Fla. (July 8, 2014) – Many Americans around the country are uninformed about sun protection, and unaware of the risks of sun exposure and who is at risk for sun damage.1

To help eye care professionals educate patients about the causes and effects of UV exposure and steps they can take to help protect their eyes from harmful UV rays, THE VISION CARE INSTITUTE®, LLC (TVCI), part of the Johnson & Johnson Family of Companies, has launched a new educational resource THE VISION CARE INSTITUTE® UV Protection App.

Practitioners and office staff can use this helpful resource during patient evaluations and follow-up communications to demonstrate:

Who needs protection
The cumulative effects of UV rays on the eyes
The impact of environmental exposure to the eyes throughout the day
Steps to take to help protect eyes from harmful UV radiation

“It is important we educate patients about the simple methods they should use to help protect their eyes and the eyes of their families all year-round,” says Sheila Hickson-Curran, BSc(Hons), MCOptom, FAAO, DipCCLR, Director, Global Strategic Medical Affairs, Johnson & Johnson Vision Care, Inc. “This new app can be a valuable teaching tool for practitioners to help patients understand why protecting their eyes is as important as protecting their skin.”

THE VISION CARE INSTITUTE® UV Protection App is free and was designed specifically for use with the iPad®, It can be downloaded via the Apple® App Store®. It is not intended as, and does not constitute medical or optometric advice. It is only available in the U.S. App Store at this time.

About THE VISION CARE INSTITUTE®

THE VISION CARE INSTITUTE® is an innovative professional resource for eye care providers. Headquartered in Jacksonville, FL, U.S., it also has locations in Brazil, China, Colombia, Czech Republic, Japan, Mexico, Russia, South Korea, Taiwan, Thailand, the United Arab Emirates and the United Kingdom. These state-of-the-art facilities give participants a rare opportunity to experience the latest in vision diagnostic and treatment technologies through hands-on instruction, including training on contact lens evaluations and prescribing. For more information, please visit www.thevisioncareinstitute.com.

About Johnson & Johnson Vision Care, Inc.

Johnson & Johnson Vision Care, Inc. is committed to creating life-long solutions to vision care needs. Since the ACUVUE® Brand made its debut in 1987 as the world’s first disposable soft contact lens, the company has repeatedly brought innovative, quality, and scientific advancements to the industry. Headquartered in Jacksonville, FL, U.S., the company has some 3,000 employees worldwide. For additional information, visit www.jnjvc.com.

ACUVUE® Brand Contact Lenses are indicated for vision correction. As with any contact lens, eye problems, including corneal ulcers, can develop. Some wearers may experience mild irritation, itching or discomfort. Lenses should not be prescribed if patients have any eye infection, or experience eye discomfort, excessive tearing, vision changes, redness or other eye problems. Consult the package insert for complete information. Complete information is also available from VISTAKON® Division of Johnson & Johnson Vision Care, Inc., by calling 1-800-843-2020 or by visiting www.ACUVUEProfessional.com.

Helps protect against transmission of harmful UV radiation to the cornea and into the eye.WARNING: UV-absorbing contact lenses are NOT substitutes for protective UV-absorbing eyewear such as UV-absorbing goggles or sunglasses because they do not completely cover the eye and surrounding area. You should continue to use UV-absorbing eyewear as directed. NOTE: Long term exposure to UV radiation is one of the risk factors associated with cataracts. Exposure is based on a number of factors such as environmental conditions (altitude, geography, cloud cover) and personal factors (extent and nature of outdoor activities). UV-Blocking contact lenses help provide protection against harmful UV radiation. However, clinical studies have not been done to demonstrate that wearing UV-Blocking contact lenses reduces the risk of developing cataracts or other eye disorders. Consult your eye care practitioner for more information.

THE VISION CARE INSTITUTE® is a trademark of Johnson & Johnson Vision Care, Inc. Apple® and iPad® are trademarks of Apple Inc., registered in the U.S. and other countries. App Store® is a service mark of Apple Inc.

1Nationwide online survey conducted among 2,010 United States adults ages 18 or older by Harris Interactive, Inc. on behalf of the Personal Care Products Council from August 14-16, 2013.

For further information, contact:
Gary Esterow
Johnson & Johnson Vision Care, Inc.
(904) 629-6232
[email protected]

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